A Guaranteed Money Maker: Product Recommendations
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by: TimJohnson
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Word Count: 449
Over the past year, I've seen an extraordinary amount of web sites who have really mixed affiliate marketing with pure advertising. I'll see people putting up banners with affiliate links, obnoxious "click here" and "buy this" links all over the place, all in the hopes of making money with affiliate marketing.
Well news flash! While this might make you a couple of bucks, you are throwing away your long term potential, and chances are you will never see big success. That's because simply redirecting as much traffic as possible to an affiliate site is not the true nature of affiliate marketing.
Credibility is an absolute must to be successful with affiliate marketing. You must provide your readers with great information to build trust, then you can recommend products. Without this element of credibility and trust, why should your readers bother to listen to your recommendation, let alone act upon it?
To start building credibility, you should give your website visitors or mailing list subscribers, whatever the case may be, great information that they can really use. This helps to establish yourself as an expert in the field, and because of this, you become someone they can trust.
By recommending products right away, you will undoubtedly sound like a sales person. People want help, they don't want to be sold to. Without giving them any information, you aren't someone they will trust, and nobody wants to just hand over their money to a "stranger".
Once you have gained the reader's trust, then and only then should you start introducing product recommendations. The key here is to always be truthful and honest. Always outline the genuine benefits, and how a product will help them directly, and don't be afraid to outline some of the weaknesses or things you didn't like about product if needed. This will actually make you sound even more honest and trustworthy.
You should always promote products that you truly believe in and that you have personally tried. By recommending a junk product, you could ruin your credibility very fast. The best thing about recommending products you use is that you can later talk about specific aspects, such as a great chapter of an eBook, or an interesting function of a program, and in turn make more product recommendations which will sound totally natural.
Finally, you can take all these strategies and create a highly profitable product review web site, where you can use these genuine recommendations and create reviews that are honest and truthful. If people are searching specifically for reviews, chances are that they are ready to buy, and your genuine review can easily earn you that juicy commission!
About the Author
About the author: Tim Johnson has been successfully affiliate marketing since 2006 in many different niches. To learn how to build profitable mini review web sites that bring in hundreds of dollars a day, check out my Confessions of a Lazy Super Affiliate review and get started today.
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