Improve PageRank to Become Top Ranked in the Search Engines For Your Targeted Keywords
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You can improve PageRank to your web site to be ranked in the top search engine listings for your targeted keywords, by following these onsite and offsite SEO strategies. These backlink strategies can increase PageRank and funnel relevant traffic to your site and increase your profits.
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This article will discuss how to get your web site ranked in the search engines for your targeted keywords. Google, Yahoo and Bing look at many factors to determine a web pages relevancy.
In this article, I'll focus on helping you get ranked in Google, since it is the primary search engine.
Google ranks your web page based on many criteria, but here are the key factors:
Keep in mind that Google's goal is to match up a searchers to relevant content, so let's focus on ONSITE SEO strategies first.
Is the search phrase found in the Title Tag?
And the Title Tag is one of the most important places to insert your keywords.
Be sure to place your keywords at the beginning of the Title Tag
Is the search phrase found in the meta description tag?
Your Meta Description Tag is a summary to tell Google what your site is about, so your keywords need to be in the summary.
Your Description Tag is what shows up in the search results, so it's important to write it in a way to speaks to searchers and causes them to click on your link.
Is the search phrase found in a H1 tag on the page?
H1 tags show Google what is important on your web page, but only use one per page.
Then use a few H2 and H3 tags on the page to highlight your targeted keyword phrases.
Do you have a site map that Google can follow?
Google spiders search your home page looking for paths to other pages, so make it easy for them by creating a site map that lists all of your pages.
If you blog using WordPress, use the XML Google Sitemap plug-in to automatically create and submit your site map.
Now let's focus on OFFSITE SEO strategies...
How many back link to your whole site?
Google likes to see a lot of back links to your site. And they like to see them come from a variety of places, such as blogs, articles, social media sites, etc..
Where do the back links point?
If every back link points to your home page, that is boring to Google. Google likes to see deep links to blog posts and pages that are in sub-directories or categories.
You should strive to create a back link to EVERY page on your site, with 50% of backlinks going to your home page and the other 50% distributed
What is the PageRank of the site that is giving the backlink.
- If the web site has a '0? PageRank, that doesn't really impress the search engines, as they don't have a lot of "web authority"
- If the web site has a PageRank of 4 or 5, then the search engine will association some of that web authority to your site too.
When your web site receives a backlink, it creates an association that lets search engines know what your site is about.
- If your web site is about dogs and you receive a backlink from a site that's about sailboats, that's not relevant and it only serves to confuse the search engines.
- If you receive a backlink about dog collars, that's relevant
First optimize your web page to be relevant to your targeted search phrases.
Then the most important factor to improve PageRank is lots of high-quality anchor text links that deep link to every page of your web site.
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