First Rule For Website Design
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by: Guest
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The look of your website should be your first consideration. The moment a visitor arrives on your site they will immediate form an opinion of your site. As with meeting people for the first time, you want to make a good first impression. Your website design should be clean, simple and demonstrate a high degree of professionalism.
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I spent several hours last week looking at websites from the third and fourth pages of some Google searches. I wanted to look at some different website design ideas from a few, but relatively unvisited websites. I had hoped to find some new and unique design ideas, but I was really surprised at what I found.
I could tell some of these webmaster had devoted a great amount of time designing their website. I found many sites with banner ads, flashing ads, colors and more colors, bold headlines and product links everywhere. What I did not find was, content. Now I'm no design genius but I do know the basics for designing a website and that is not the way to go.
I decided to write a short post, on my blog, about what I believe is the most important first rule for website design. After getting several emails about the post, I decided to expand the post and present it as an article.
The look of your website should be your first consideration. The moment a visitor arrives on your site they will immediate form an opinion of your site. As with meeting people for the first time, you want to make a good first impression. Your website design should be clean, simple and demonstrate a high degree of professionalism.
Start with a straightforward design template. Download one of the many free pre-designed website templates and don't worry about its use by other webmasters. The chances are slim to none that your visitor has seen the template before.
Keep your design clean and simple. No bells or whistles, that is, no flashing graphics or pop-ups and such. Limit your use of bold or cap fonts, save those for the most important parts of your content.
Red should be a "no-no". Red is most related to sales pages and most savvy web suffers will leave your site immediately. Stick with only one or two colors through out your site.
I personally, do not place advertising on my landing page. I may include a free report, ezine subscription or free product with visitor sign up but no product promotion. I save those for my inside pages. Build your visitor's confidence in your site and the information you are providing before you sell.
Make your site user friendly. A confusing and difficult navigation design can mean death to your site. The key here is to keep it simple.
In summary, a clean, simple and easy to navigate design will show your professionalism; enhance your status and that of your website. Devote your time to content, not to trying to impress your visitors with glitter.
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